Job Description

Digital Fundraising Manager (NYC Based)

The Clinton Foundation Marketing and Communications team is responsible for developing external communications, campaigns, and creative content in service of advancing the work of the Clinton Foundation and understanding of President Clinton's lifetime of public service. This team of communicators is comprised of writers, marketers, producers, media specialists, content and digital strategists, metrics and data analysts, and creative professionals.

The Digital Fundraising Manager supports the day-to-day execution and continuous improvement of our grassroots digital fundraising program. Reporting to the Director of Brand & Digital Marketing, this role blends hands-on campaign production with data analysis and project coordination to grow donor engagement and revenue across email, SMS, and paid advertising.

The ideal candidate is detail-oriented, data-literate, and eager to expand their expertise in fundraising strategy, performance reporting, and cross-channel execution. This is a highly collaborative hybrid role that works across teams and with external vendors to ensure every campaign is launched effectively and optimized for impact. This role is hybrid (2 - 3 days in office) out of our New York City office.

Core Responsibilities

Email, SMS, & Giving Form Production

• Manage end to end production of email, SMS, and FundraiseUp forms including drafting, building, testing, and scheduling
• Administer quality assurance across devices and platforms to ensure flawless execution
• Configure and maintain donation pages, modals, and embedded giving experiences via FundraiseUp and related platforms

List Segmentation, Analytics, & Reporting

• Create dynamic audience segments based on donor behavior, lifecycle stage, and testing strategies
• Support performance tracking by pulling and visualizing weekly, monthly, and campaign-specific KPIs (e.g., revenue, conversion rates, list growth, deliverability)
• Enable accurate attribution and reporting by implementing and validating UTM parameters, campaign tags, and naming conventions across platforms
• Monitor data trends and partner with the Director to recommend strategic optimizations across channels
• Assist development of reports that inform decision-making and drive continuous improvement

Project Management

• Manage development of creative assets for campaigns, coordinating with creative, development, and other teams to ensure deliverables are on time and on brand
• Assist in the development of integrated campaign strategies across email, SMS, and paid channels

Continuous Improvement & Professional Development

• Research trends and emerging tools in digital fundraising, email/SMS best practices, and advertising strategies
• Pursue training in analytics tools (e.g., SQL, GA4, Looker Studio, FundraiseUp) to deepen expertise and support future ownership of reporting and performance analysis
• Support a culture of learning by sharing insights and improvements with the team

Minimum Qualifications

What we're looking for:

• Bachelor's degree or equivalent experience required
• Degree in marketing, communications, business, or a related field preferred. Equivalent experience in digital fundraising, political campaigns, or digital marketing may substitute for formal education.
• 6 years of professional experience in the field in positions of increasing responsibility; agency or political campaign experience preferred
• Email & SMS Hands-on ability to build responsive templates, segment lists, run automations, and QA across devices. Experience with EveryAction or similar platform preferred
• Data & Analytics Comfortable working in Excel/Sheets. Experience with SQL, Looker Studio, and/or GA4 a plus
• Compliance Familiarity with email and SMS compliance standards, including CAN-SPAM, TCPA, and opt-in best practices

Our best estimate of the compensation range for this opportunity is $75 - 85K annually, depending on the experience you bring. This role is not eligible for overtime pay. This range is based on NYC market rates and may be adjusted if you will be working remotely. We look forward to discussing our compensation pricing strategy, and your expectations, throughout the interview process. Please also note, the Clinton Foundation prides itself on offering a generous benefits package at little to no cost to employees.

Building on a lifetime of public service, President Clinton established the Clinton Foundation on the simple belief that everyone deserves a chance to succeed, everyone has a responsibility to act, and we all do better when we work together. For nearly two decades, that premise has energized the work of the Foundation in overcoming complex challenges and improving the lives of people across the United States and around the world.

As an operating foundation, we work on issues directly or with strategic partners from the business, government, and nonprofit sectors to create economic opportunity, improve public health, and inspire civic engagement and service. Our programs are designed to make a real difference today while serving as proven models for tomorrow. The goal of every effort is to use available resources to get better results faster at the lowest possible cost.

We firmly believe that when diverse groups of people bring resources together in the spirit of true cooperation, transformative ideas will emerge to drive life-changing action.

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